Supply-Side Platform (SSP) for Publishers · Vendor file
Xandr Monetize (Microsoft)
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Microsoft-owned SSP with premium marketplace and cross-screen audience targeting
Active · verified June 2026
Categories Xandr Monetize (Microsoft) serves
The B4 Index places Xandr Monetize (Microsoft) in one category. Each category page lays out the build-versus-buy considerations for that decision.
Supply-Side Platform (SSP) for Publishers Revenue share on cleared impressions, enterprise negotiated
The B4 Index scores every software category on two axes, strategic differentiation and AI feasibility, to
classify it Build, Buy, Bridge, or Beware. Vendor facts here are independent of that call. See the full
methodology.