Digital Commerce Platform · Vendor file
Rokt Catalog (formerly Canal)
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Discover how Canal has become Rokt Catalog, Rokt’s third-party commerce solution for retailers and brands. Same trusted team, now with even greater scale and global reach.
Active · verified September 2026
Categories Rokt Catalog (formerly Canal) serves
The B4 Index places Rokt Catalog (formerly Canal) in one category. Each category page lays out the build-versus-buy considerations for that decision.
The B4 Index scores every software category on two axes, strategic differentiation and AI feasibility, to
classify it Build, Buy, Bridge, or Beware. Vendor facts here are independent of that call. See the full
methodology.