Digital Asset Management (DAM) · Vendor file
Air
air.incOrganize. Approve. Multiply. Air is the place where creative teams organize their work, and marketing teams find it, adapt it, and scale it across every channel.
Categories Air serves
The B4 Index places Air in 2 categories. Each category page lays out the build-versus-buy considerations for that decision.
Creative Operations / Marketing Workflow Management $10/user/month for asset-centric creative workflow
The B4 Index scores every software category on two axes, strategic differentiation and AI feasibility, to
classify it Build, Buy, Bridge, or Beware. Vendor facts here are independent of that call. See the full
methodology.